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There’s a common misconception among many marketers that needs to be put to bed once and for all. A lot of marketers still believe that if you are going…
Trade shows can be the best! You get to meet your customers face to face, spy on what the competition are doing, and get sneak peek of where the industry…
Marketing and advertising can run up the bills quickly. At the same time, they bring in more customers, brand attention, and thus money. So where do you…
One thing that the internet and its soft copies can’t beat is the tangible feel of that hard copies have. Readers could look at your flyer, turn it over,…
Looking to generate revenue and improve brand power? Offer a discount! Discounts are a great way to increase sales and place you one step ahead of the…
Customer service is never more vitally important than it is when something goes amiss. Depending on the way your business handles the problem, you could…
Connecting your online and offline marketing initiatives is imperative for your business, no matter the industry you happen to be in. Many business people…
You've done it! You researched the young adult market, identified their buying power, and now that "just for millennials" campaign has launched and you're…
An opportunity that far too many people don't take advantage of is the idea of a quarterly audit. Don't worry; it has nothing to do with your taxes. Instead,…
The temperature is soaring, steaks sizzle on the grill, and kids play in the pool, but not everyone is thinking summer. Back to school season is starting…
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