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Print materials have a lasting impact on consumers and are considered more trustworthy than other forms of marketing. Dive into these eight innovative print marketing strategies that are sure to make your brand stand out.
Delivering exceptional customer service is a priority for businesses. Explore eight ways in which you can excel at customer service using print, ensuring a remarkable experience for your clients.
The packaging of your product is far more than a mere container. It serves as a powerful communication tool, speaking volumes about your brand and the principles it upholds. Unlock 7 crucial factors to consider when designing the packaging of your product.
Explore five effective ways to harness the synergy between social media and print marketing, enabling you to maximize engagement, boost your return on investment (ROI), and take your marketing efforts to new heights.
Paper is an undeniable part of our lives that we often overlook. But a very real paper shortage began last year, and unfortunately it doesn't appear to…
Print marketing is a valuable tool - it offers variety, prompts action in readers, and generates a greater return on investment. Printed materials are…
When someone buys a product or service, they go through what's called the "buyer’s journey." This journey lays out the step-by-step process potential customers go through before purchasing from you. Here are the steps plus some helpful actions you can take to help customers along their journey.
Graphic design is all about creativity but even experienced designers can fall into common traps that make your designs less effective when printed. Here are the most common ones to watch out for.
We've all be to a tradeshow or networking event and received the same promotional products at every booth - pens, notepads, a branded water bottle. Unfortunately,…
Color adds a lot to a design, not just aesthetically but also meaning and interest. The feeling evocated by color stems from psychological effects, cultural differences, and biological conditions. It’s important to think about color in any design to not only increase visual appeal but also to evoke feelings in your viewers.
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