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Packaging is a huge part of any brand – it makes an instant impact, sets your brand apart from other products and competitors and is an integral part of…
Your brand encompasses a lot - the way you market, your products and design, your logo, your customer service - it’s your business identity. Customers…
Let's take a moment and consider products that have become household names or even better - part of the common vernacular - things like the brand name…
Marketing is super important to your business, but you already know this. What keeps you up at night is the question: What marketing techniques would work…
Whether you're a freelancer working on your own projects with your own clients, a seasoned designer working for a longtime firm or a casual user of design…
As a business person you maybe have an idea about the importance of working on your brand. So you do the odd check here and there, or the barest minimum…
A brand is more than the logo you leave at the top of your website. It’s also bigger than any one product or service. Your brand is the sum total of all…
Whopper Juniors and bullying are hardly two things that your mind would stack next to each other. But Burger king has ensured that you do, thanks to a…
When you think customer service, you probably think of how you relate with your customers during and after a transaction. But that would be a mistake. Customer…
With every marketing campaign you launch there are basically two things you are trying to accomplish. The first one is pretty clear off the bat: you want…
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